无论红与不红脱离了仅仅依靠唱歌

在这个审美多元化、偶像更新迭代加速的今天，昨天压根没听过的人，今天可能就一炮走红。用了不到半年时间就挤进十年网红榜单的Papi酱，证明了其火爆程度和迅速攀升的人气。火热的夏季，已在不期然间驻入草溪树梢，爱心就像是夏日里的一阵清风，丝丝拂面，径自感觉步履轻盈。前海红筹跨界出击，携手聚橙网在华润深圳湾体育中心“春茧”体育馆，为众多一直支持聚橙网的粉丝们上演精彩的夏季“欢乐颂”活动。
这两年不断传出某明星持巨资入伙某公司，就比如，同开“夫妻店”的佟大为，在拓展艺人经纪、影视制作的同时，对诸如智能牙刷、互联网股权服务平台等项目进行投资。Angelababy 则成立了个人投资基金，投资一些关注女性生活方式的创业公司。“羽泉”成员胡海泉对科技领域情有独钟，他在穿戴设备、在线旅游等领域做过天使、A轮等投资。
无论国内国外，无论红与不红，脱离了仅仅依靠唱歌、演戏赚钱的固有模式，越来越多的明星开始谋求跨界投资。
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明星为何偏爱投资领域?对于这个问题，前海红筹资深投资人认为，不少跨界的明星都表示“的确有居安思危的考虑，希望自己在主业之外有所涉猎，有另一份保障”。同时，明星IP自身就是流量和众人关注的焦点，跨界不仅能让明星利用已有的影响力在粉丝群体中掘金，同时也能在新领域中推广和强化IP本身。这种模式摆脱了娱乐圈中只靠“艺术赚钱”的单一，成为商界中所盛行的“钱生钱”的模式。
前海红筹一直以来，拒绝固步自封，在投资领域不断创新，创新不仅包括了产品和服务的创新，也包括企业的经营理念和团队管理的持续创新。此次与聚橙网的友好合作，正式将投资创新拉入国际的舞台，粉丝可以从头全程参与明星偶像的养成与打造，了解明星包装打造的台前幕后，投资人也能完全掌握每一笔资金的走向，以此达到双赢的硕果。

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